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New Blue Rewards Program Gives Incentives for Good Health

Submitted by on January 31, 2011 – 4:39 pmNo Comment

South Florida Community College employees have a new opportunity to earn gifts cards to their favorite restaurants and retail stores while improving their physical fitness and mental wellbeing. 

In January, Blue Cross/Blue Shield of Florida launched a wellness incentive called Blue Rewards. By completing various health assessments and lifestyle improvement programs before the end of the year, college employees earn credits that can be exchanged for gift cards. 

Each participant may earned up to 750 points for completing the entire Blue Rewards program. Twice during the program, participants may trade 250 points they’ve earned for a $25 gift card. However, if at least 50 percent of college employees complete a health assessment at the college’s annual Health and Wellness Fair, SFCC will receive a donation from Blue Cross/Blue Shield to fund a third 250-point award. 

Employees may register for Blue Rewards through their My Blue Service Web account at www.bcbsfl.com/MyBlueService. By clicking the “Discount and Rewards” tab and the “Earn Blue Rewards” link, employees will be directed to the secure Blue Cross/Blue Shield of Florida Rewards website, powered by WebMD.  Employees use this website to complete programs for emotional health, exercise, nutrition, smoking cessation, stress management, and weight management and for tracking blood pressure, cholesterol, exercise, stress, and weight. The website also keeps a record of rewards points that employees earn.

Participants can earn their first 25o points by undergoing a personal health assessment at the SFCC’s annual Health and Wellness Fair on Friday, March 4, 9 a.m.-3 p.m., in the SFCC University Center, Highlands Campus.

 New users must create an account at the Blue Cross/Blue Shield website. To complete the registration process, you will need your Social Security number and the member number listed on your insurance card.

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